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Career Coaching, Personal Branding

What are relationship credits and why you need them for your career!?

When I was first introduced to the concept of “relationship credits” it felt wrong to me. I felt weird and it felt a little bit disingenuous to be honest. I didn’t understand how we could truly have authentic relationships that had a “credit bank” attached to them.

However, I see now that whether we like it not, all relationships have some sort of credit bank – some are just more conscious than others.

We give and we take to everyone we know. Sometimes we give more, sometimes we give less.  I have relationships with some people where I know I do 99% of the giving and very little taking. Others, I’m probably more of the taker. And then there are some that are a solid 50/50. You need them, and they need you, maybe at contrasting times, but consistently.

This blog article is going to focus more on the importance of strong and healthy relationships in the professional environment. You’ll walk away understanding why you need them and why it is important to invest conscious time in them.

 

Have you ever had someone ask you for a pretty reasonable sized favour, right out the blue and you barely even know them?  They’ve asked you to stop what you’re doing, put yourself on the back-burner and help them with something when you’ve barely had much to do with them before? This is where the value of relationship building and essentially where relationship credits come in to play. If you had a relationship with that person, maybe they’d helped you with something before, and now they are asking for your assistance in return, you don’t bat an eyelid. You get the ‘what goes around comes around’ merry-go-round.

Hold the phone for a second though.

The first scenario where you don’t know them at all, and they’ve asked you to inconvenience yourself to assist them might be a harder pill to swallow.  Now, don’t get me wrong, I’m not saying we shouldn’t just help people in the workplace because they are asking – of course we should – that is the reason why a lot of us have jobs – to help others in the business when they need us.

But, put it this way – you have two people who both need your services or assistance at the same time. You are only one person – therefore, you can only help one at a time.  Who do you go to first? The one you have a better relationship with, dah!  The one who invested time in getting to know you, thanks you for helping them, or may have even helped you before.

Whether you like it not, this is the way humans are wired. We are a relationship focussed bunch. All the relationship credit concept does, is bring this in to the light and make sure you are more consciously investing into the relationships that you need to in order to do your job well.

How and why should you consciously invest more in your professional relationships?

 

1) Firstly, if you work with the attitude of “people don’t matter, I’m just here to do my job”, then you are already on the back-foot. Change your mindset and change it quickly. Not only do people hire people they like, but people with strong and mutually beneficial two-way relationships tend to advance in business as well.

 

2) Make relationship development a standard part of your week – Make it a point to invest time with 3 or 4 people in your business and get to know them, what they do and what they‘re all about. A simple “how are you?” as you keep walking and don’t even hear the response is not enough – ya feel me?

 

3) Keep your networks with people you used to work with too – Make sure you invest time with previous colleagues and keep those relationships fresh – they might work somewhere you want to work someday, and you don’t want the first time they hear from you in 8 years to be when you are asking them for an introduction or a referral.

 

4) Be open to what you don’t know and that it might actually be of value to you – What you can learn from others, both professionally and personally can influence your career or your life. If you are so closed off to that and don’t get to know others, you don’t know what goodies or opportunities you could be missing out on.

 

Curious to know more about the relationship credit concept, or need help with your own career roadmap? Flick me a note at youcan@eatingyourcaketoo.com and we can talk about how to set you up for success now and for your future.

 

If you need some help working out what your next career move is, I can help. I help women get out of their own ways. I help you deal with the overthinking. The Imposter Syndrome. The self-doubt. The career confusion or crossroads. All the things currently getting in your way of being a confident, kick a** woman in your workplace and in your life. 

 

Much Love,

Claire Seeber

Keen advocate for helping you get the f*ck out of your own way!
youcan@eatingyourcaketoo.com
www.eatingyourcaketoo.com.au
www.claireseeber.com.au

Author

Claire Seeber is a self-proclaimed travel addict, mini-sausage dog mumma, avid blogger, a lover of a good glass of pinot noir and believes a solid belly laugh should be part of your every day.

She is also a professional coach, speaker and People and Culture consultant. Claire started her business in 2017 whilst working full time as General Manager of HR for a large retail business. What she loves the most about the work she does is being able to work with passionate, motivated and courageous people who genuinely want to reach their full potential and are ready to put the hard yards in to get there.

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Welcome to our ‘Real Women’ Interview Series with Charlene Perera!

The scary wake-up call I had that made me realise I was practising self-care all wrong!!!!

WARNING: This post includes reasonable levels of sarcasm. Enjoy ?

Due to the nature of my job, I sit through my fair share of job interviews. I actually really enjoy them – meeting new people, getting to hear their unique journeys, their stories and their career aspirations. However, just through the general law of averages that means I have also sat through my fair share of doozies when it comes to interviews.

 

So…….. I’ve decided to share with you all my list of “do’s” and “don’ts” when it comes to interview preparation. Here’s how you can nail your interview and ensure you don’t walk away wanting the world to swallow you whole.

 

Here is my lovely list of “must do’s before your interview to ensure you nail it every time:

 

  1. Please, sweet baby Jesus, RESEARCH the damn Company you have applied to work with. Infact, do one better and research the Company BEFORE you apply to work with them. If I had a dollar for every person I have called, who, when I ask them what it was about “Company X” that excited them, they respond to me with “I don’t really know anything about the Company”, or worse, they list brands, products, or services to me that “Company X” doesn’t own, sell, or do – I would be a very rich person!!!

 

  1. Prepare some notes or some questions to ask in your interview based on the research that you most definitely have now done because you followed my wise suggestion in point one. Your interviewers will love that you have done your homework and that you are clearly engaged and excited by the role. I love people who come prepared with questions – I especially love when people ask me things like “how long I’ve been with the business for?”, “What I like most about it?” etc. It tells me they care about where they are working and the people they will be working with.

 

  1. BE ON TIME! Or, if your sisters, friends cat really did get hit by a bus, at least ensure you call to advise that you will be late. It is not a good look when you rock up late to an interview, and you did not advise, or call the interviewers, and then do not even apologise when you arrive. My advice is always this – give yourself as much time as possible so that you are not flustered when you arrive. Account for things like bad traffic, late buses or trams, no parking, getting lost etc. Worst case (really best case!) you are early and then you have time to sit in your car, centre yourself and ensure you rock up as the best version of yourself for your interview and not a sweaty, hot mess who has forgotten what role they are actually interviewing for.

 

  1. Whilst I am on the topic of punctuality – I also believe there is such thing as being TOO early. Hence, my point above. If you are 30 minutes early to the venue for your interview (firstly, bravo!), but go and grab a coffee nearby, or sit in your car and read for a bit, but PLEASE don’t arrive at reception 30 minutes early for your interview – it puts unnecessary pressure on the interviewers, and quite frankly, is annoying.

 

  1. Ensure you get your roles right (yes, I am serious!). I understand that when people are actively looking for that next job they may be applying for more than one role. However, please ensure that you are very clear on the role that you are interviewing for when you arrive. Also ensure you are prepared to answer the relevant questions to that role that will no doubt require you to talk about how your experience is relevant to the role you are applying for.

 

  1. Be prepared to state your remuneration expectations out loud, if you haven’t already done so in the initial phone screen. AND, if you have done so in the phone screen, make sure you write down what you said (particularly if you weren’t being totally honest) – why? Because you’ll likely get asked again in the interview and if you say two different figures because you forgot the lie you told the first time, you start to appear a bit dishonest. If you’ve never thought about your rem expectations before and how to ask for them, then this blog is a MUST READ, my friend. Click here.

 

  1. Finally, come prepared with examples to questions that you will of course get asked. Things like talking about your strengths, your development areas (this isn’t a trick question, we all have them.), how you work in a team, how you like to be managed, how you manage stress, examples of how you have pushed boundaries before, or managed projects or teams are all likely to be asked. So….. prepare for them with some examples. That way when you are asked, you don’t have to sit there staring blankly at the interviewers like you want to pass out.

 

Are these tips really just the world according to Claire? Possibly. But I confidently feel that if you can nail the above and you genuinely have the relevant experience that a role is looking for, then you should find yourself very much in with a solid chance to be the successful candidate.

 

Does the thought of going to an interview make you sweat? Need help prepping? Perhaps you know you want out of where you are currently, but you’re not sure what the next step is for you? I can help you.  Hit me up at youcan@eatingyoucaketoo.com and let’s talk about how we can get you out of your own way and on to a new and fulfilling career path.

What do I do?
If you need some help working out what your next career move is, I can help. I help women get out of their own ways. I help you deal with the overthinking. The Imposter Syndrome. The self-doubt. The career confusion or crossroads. All the things currently getting in your way of being a confident, kick a** woman in your workplace and in your life.  www.claireseeber.com.au or www.eatingyourcaketoo.com.au 

 

Much Love,

Claire Seeber

Keen advocate for helping you get the f*ck out of your own way!
youcan@eatingyourcaketoo.com
www.eatingyourcaketoo.com.au
www.claireseeber.com.au

Author

Claire Seeber is a self-proclaimed travel addict, mini-sausage dog mumma, avid blogger, a lover of a good glass of pinot noir and believes a solid belly laugh should be part of your every day.

She is also a professional coach, speaker and People and Culture consultant. Claire started her business in 2017 whilst working full time as General Manager of HR for a large retail business. What she loves the most about the work she does is being able to work with passionate, motivated and courageous people who genuinely want to reach their full potential and are ready to put the hard yards in to get there.

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How to manage Interview Guilt?

Welcome to our ‘Real Women’ Interview Series with Charlene Perera!

The scary wake-up call I had that made me realise I was practising self-care all wrong!!!!

Who sits in that chair above? Have you ever tried to describe them? Have you ever stopped and considered what your personal brand is? What the message that you send out to world looks like? Whether you like it or not – we all have a personal brand.  What vibe do you give off when you walk into room? The way you speak, the stories you tell, the way you communicate, the way you dress, this is all a part of your unique personal brand. Are you currently using it to your advantage? When we think of products, we think of brands and the way they are marketed to us – some appeal to you, others do not. The same will be true for your personal brand.

The question is this – how do you make sure that the people you want to appeal to, whether it is colleagues, clients, your manager, new job prospects, or the industry you work within, are interested and trusting in your personal brand?

Some of you may have read my last blog about self-development and knowing who you are, warts and all! (Check it out here if you missed it).  Having a strong self-awareness will be a big help when it comes to having an understanding of your own personal brand and its message. Sure, when you walk into an interview, it is unlikely that the interviewers will be able to tell your motivator at its core, or what your drivers in life are, but what they will be able to tell is your demeanour, your personality, your confidence and the manner in which you speak.

They will also likely already have a picture of you in their minds from the research they may have done online, through your resume, or through references from people who may have worked with you before.  If you don’t know what this all looks, feels like, then how do you know if it is helping you or hindering you?

Personal Branding is the key to giving yourself an advantage both in your current job and when you search for a new one. Your personal brand is something that follows you around – you can’t shake it. It’s something that exists even if you don’t bother to nurture it. From job to job, the way you present yourself professionally matters, and it is instrumental in establishing yourself as a valuable leader and contributor in whatever your field of expertise might be.

Ever googled yourself to see what comes up? Now might be the time, my friend. Ever tested your Facebook privacy settings to see what strangers can find of you? Now might be the time.  As vain as it might sound, before people get to meet you and get to know you and the deeper message of your personal brand, they will go on what they can find, which in this day and age is all in the public domain – don’t you ultimately want control, as much as possible, on what that message is?

Because of social media and our boundaryless levels of visibility, personal branding is one of today’s leading career strategy topics and a critical tool for flourishing in today’s work environment. It helps you attract business opportunities through playing to your strengths and communicating expertise to your chosen target audience through your online, verbal and networking channels.

Not sure of your personal brand? Here are a couple of tips to help you start controlling the message, instead of it controlling you:

Know who you are – if you don’t have an awareness of who you are and what you stand for then you’ll have no idea what message you are giving off, or if that is the message you want to be giving off – check out my recent blog around self-awareness here which will help you.

Complete a social media audit -do a scan of what is currently in the public domain regarding you and decide if you are happy with it. You want consistency in your message, so consider this when doing your homework. A professional picture of you on your Linkedin site, coupled with an open Facebook profile with pictures of you skulling wine from a box might not send a consistent message. I’m not saying don’t skull the wine, I’m just saying maybe lock down your facebook! ?

Raise your profile – share your thoughts and educated opinions to help get your profile out there. Become a thought leader in your field, whether this be internally within your current role and workplace, or externally out in the market. Get to know people and allow them to get to know you and your thoughts, opinions and knowledge on the areas you’re skilled in.

Work out what your Unique Selling Proposition (USP) is: Companies spend insane amounts of money understanding their customers and how to pitch themselves in the market to create a USP. You’re also unique and you too have unique value that is important to articulate clearly to successfully position yourself in the market – remember your “market” might be internal in your workplace or external within the industry, or both!

Need help cultivating your personal brand? Or, not sure where to start? I can help you work out your USP and help you dig deep into who you are what you’re all about! Once you know this you’ll experience a heightened sense of confidence and self-esteem. If you feel like this could be lacking – contact me and let’s have an initial chat about your goals.

 

I help women get out of their own ways. I help you deal with the overthinking. The Imposter Syndrome. The self-doubt. The career confusion or crossroads. All the things currently getting in your way of being a confident, kick a** woman in your workplace and in your life. 

 

Much Love,

Claire Seeber

Keen advocate for helping you get the f*ck out of your own way!
youcan@eatingyourcaketoo.com
www.eatingyourcaketoo.com.au
www.claireseeber.com.au

Author

Claire Seeber is a self-proclaimed travel addict, mini-sausage dog mumma, avid blogger, a lover of a good glass of pinot noir and believes a solid belly laugh should be part of your every day.

She is also a professional coach, speaker and People and Culture consultant. Claire started her business in 2017 whilst working full time as General Manager of HR for a large retail business. What she loves the most about the work she does is being able to work with passionate, motivated and courageous people who genuinely want to reach their full potential and are ready to put the hard yards in to get there.

You might also like:

How to manage Interview Guilt?

Welcome to our ‘Real Women’ Interview Series with Charlene Perera!

The scary wake-up call I had that made me realise I was practising self-care all wrong!!!!

Is your LinkedIn profile helping you, or hindering you? Firstly, do you have one?  If not, you should. More than 500 million people now have a LinkedIn profile, with 2 new members joining every second! 94% of recruiters now cite LinkedIn as a major recruitment tool they use to source and vet potential candidates (I am in that 94% and use it almost every day!). If you aren’t in that 500 million, I suggest you get out of your own way immediately and get yourself online – you don’t know what opportunities you could be missing!

LinkedIn is a bloody amazing tool, even if you aren’t actively job hunting. It provides you with a great opportunity to network (great for those people who sweat at the thought of face to face networking -more on that in the coming month!), but also to follow your favourite companies, business icons, or to view others who may currently be more experienced than you, and look at the path they followed to success.

Are you a business owner?  LinkedIn is great for you too! It gives you the opportunity to view your prospective clients in advance and learn how to tailor your approach to them based on their experience and needs.  Additionally, for business owners, it gives you the opportunity to set yourself up as a master in your field by sharing valuable content to prospective clients – when they then require a service like yours, who do you think will be front of mind?

As an active recruiter though, there are certainly some massive “no-no’s” when it comes to LinkedIn that I cannot stress to you enough not to fall into the bucket of doing. Here are my favourite (or least favourite!!) two “no-no’s” that I still see on a regular basis:

 

A picture of you and the girls drinking martinis! It is great that you go out on weekends and enjoy an expresso martini or five, but I don’t need to see you drinking it with Sally and Jane in your LinkedIn profile picture! Or a picture of a cat. Or the logo of your favourite AFL club. There are plenty of businesses dedicated now to taking professional pictures for minimal cost – check one of those out, or simply stand in front of a white wall and put on a big smile! If business attire isn’t your style or a reflection of who you are, that is totally fine – still be you, but just ensure it is professional.


Commentary or content that is not professional in nature
– I’m not saying everything on LinkedIn needs to be strictly related to business in its traditional sense (meaning, public announcements, mergers, financial results etc), Linkedin is a great place to swap insights, opinions and practices on many different things, however included in this is NOT online dating, your religious beliefs, or pictures of your cat playing with a toy! Got it?? Good!

 

Now that we have gotten my two biggest pet peeves (pardon the pun!) out of the way, I would rather focus on how you can create a kick-ass profile – here is a simple checklist to get you started and ensure your LinkedIn Profile can get to “All-Star” status in no time!

 

Your Essential Checklist to building a Great LinkedIn Profile

A professional headshot photo – I think I’ve clarified enough why this matters.

Build a portfolio of atleast 50 connections – if you are trying to connect with someone you have not met, ensure you personalise the message and explain why you want to connect and what the mutual benefit is.

Create a URL that matches your profile name. Here’s how – On the Edit Profile screen, at the bottom of the grey window that shows your basic information, you’ll see a Public Profile URL. Click “Edit” next to the URL, and specify what you’d like your address to be. When you’re finished, click Set Custom URL.

Create a compelling and search-friendly headline that grabs attention and comes up in search results – recruiters use keywords when looking for potential applicants. You have 120 characters at the top of your profile to showcase your awesomeness to the world. Just putting your job title is one option (boring!), or you can really use the system to your advantage and put together a compelling set of keywords that will ensure you are found by recruiters and remain memorable! LinkedIn is a search engine – let it work for you.

Write in the 1st person – Your profile is all about you, therefore write it from your perspective. “I believe….” not “Jane Smith believes….”.

Don’t be afraid to be personal and show who you are – you want people to know who you are and what you stand for. Recruiters want to know what you’re all about, as this helps paint a picture as to whether you’ll fit in with the culture of the company they are recruiting for.

Write a killer summary section. Your summary section provides an overview of your skills, experiences, and what value you can bring to a company – make it stand out and ensure you cover off on key words that recruiters may search for when looking for people like you.

Provide atleast one way in which you can be reached – i.e. email, phone etc.

Get social proof of your awesomeness– You want to have atleast 3 recommendations and atleast 15 endorsements that validate your experiences and skills from your summary section. Tip: Give and you shall receive. Extra Tip: Endorse and recommend people that you actually know and have worked with, not people you haven’t!

Networking – Follow atleast 25 other groups and atleast 20 companies of interest to you – the more the better.

Contribute – Post, comment or like content from LinkedIn at least once a week to ensure you maintain visibility in the community.

Turn on “Open to current opportunities” if you are actively looking – This lets recruiters know that you are currently open to new opportunities that they may have and they will target you as a priority should your skill set match their needs.

Engage with the Companies or Brands that you are interested in working for – Follow their careers pages, or Company pages so that when recruiters do a search for a skill set like yours, you will then come up as someone who is already “engaged” with their brand or company.

Ensure you have a “Fully completed profile”. You will appear in LinkedIn’s search results as many as 37 times more if your profile is fully complete. What does this mean? Ensure you have included your industry and location, an up to date current position, your education, your skills (minimum of 3), two past positions, a profile photo and atleast 50 connections.

Make sure you include a current position, even if you aren’t currently working – most recruiting professionals exclusively use the current title box to search for candidates; otherwise they’d have to sort through thousands of candidates who held a certain role as far back as 20 or more years ago. If you’re currently not working, here is a work around – create a fake job listing in the current section that includes the job title(s) you’re targeting followed by a phrase like ‘In Transition’ or ‘Seeking New Opportunities’.

Creating a good LinkedIn profile can sound daunting, but it doesn’t have to be! You still want it to be an accurate reflection of who you really are and what value you can add to a business, customer, colleague etc. And you can have some fun with it!

If you have any questions about LinkedIn, or would like me to view your profile and provide any advice or guidance – I’d be happy to. Email me at youcan@eatingyourcaketoo.com

Much Love,
Claire Seeber xxx
Strong advocate for helping you get the f*ck out of your own way!

Author

Claire Seeber is a self-proclaimed travel addict, mini-sausage dog mumma, avid blogger, a lover of a good glass of pinot noir and believes a solid belly laugh should be part of your every day.

She is also a professional coach, speaker and People and Culture consultant. Claire started her business in 2017 whilst working full time as General Manager of HR for a large retail business. What she loves the most about the work she does is being able to work with passionate, motivated and courageous people who genuinely want to reach their full potential and are ready to put the hard yards in to get there.

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